Don’t Just Check the Box, Business Insights to Build a Better Account Plan
This webinar covers observations and lessons learned to make your account planning season less painful. Dr. Stephen Timme and Melody Astley discuss broad account plans – what they observe in account planning, what looks good and what doesn’t, how to make a more effective one, how to break the cycle so you aren’t perpetuating bad behavior, and how to make it an evergreen plan.
Companies who adopt insight-led planning see increased pipeline by 1.5x
- Melody Astley, VP of Sales for Finlistics Solutions