How Mavenlink Coaches its Sales Team Using Conversation Intelligence

As the VP of Sales at Mavenlink, Jeramee Waldum is laser-focused on the customer buying experience. He strongly believes that if his reps – starting with BDRs through to Sales Reps and Customer Success – deliver a great buying experience, they will automatically perform well on quota and the company will always be on top of its revenue targets.

He wanted to coach and guide his team based on customer needs and how they were responding to these needs. Jeramee and his team leverage the conversation intelligence platform to record customer conversations so that sales coaching is based on the voice of the customer.

In this webinar, Nancy Nardin of Smart Selling Tools interviews Jeramee on his challenges as a sales leader and how he leverages conversation intelligence to achieve his goals. Following the interview, Parth Mukherjee, the Head of Product Marketing at, walks us through how VPs of Sales and Enablement Leaders coach reps using their platform.

We love using conversation intelligence at Mavenlink. It has helped us identify areas of improvement in our client journey as well as coach individual reps so we can turn everyone into an A player!

- Jeramee Waldum, VP of Sales at Mavenlink