7 Steps to Building a Winning Sales Enablement Program

A successful sales enablement program plays an important role in delivering great buyer experiences — and scaling your business. CSO Insights found the percentage of reps achieving quota at companies with an enablement program improved by 22.7%. And that’s just the tip of the iceberg.

You’ve heard the message loud and clear, and have decided to launch a formal sales enablement program at your company. But where should you start?

This eBook explores the seven steps you need to take to ensure your program is a success.

Download this eBook to understand :

  • Why you need a formal business plan for your sales enablement program and what it should include
  • Who needs to be involved in developing your sales enablement program
  • The metrics you should track to determine what’s working and what’s not
  • And more!
It’s largely understood that content is a key component of a great selling experience. On average, sales reps use more than 17 pieces of content to enable the selling process.

- Sirius Decisions