Top 10 SalesTech Blog Posts of 2018

Top 10 SalesTech Blog Posts of 2018 

the SalesTech space is moving and expanding faster than at any time before.

- Nancy Nardin, Smart Selling Tools

A star is born when atoms of light elements are squeezed under enough pressure for their nuclei to undergo fusion. All stars are the result of a balance of forces: the force of gravity compresses atoms in interstellar gas until the fusion reactions begin. 2018 was the year where the SalesTech market forces created reactions of substantial impact. Maybe not intergalactic big, but big none-the-less.

First, SAVO bought KnowledgeTree. Then Seismic bought SAVO (and not too much later, raised $100M E series putting their valuation at over $1B).

BigTinCan purchased FastStax and Zunos.

Mediafly bought Alinean.

Showpad bought Learncore and VoiceFox.

CallidusCloud was purchased by SAP for the princely sum of 2.4B.

There have been several acquisitions since, and in between, including Opspanda, RO Innovation, and most recently, TerrAlign was purchased by MapAnything.

This is not an exhaustive list. Private Equity firms are rubbing the crystal ball hoping to see the future of prospective targets and many of them have bet big this year.

If you’ve been watching from afar – or heck – even if you’ve been watching up close, the top 10 SalesTech articles of 2018 will be of interest. They reflect the latest thinking of many of the companies just mentioned along with a few others who we’ll likely see big moves from in 2019.

Top 5 guest posts 2018

The state of the B2B buying experience is rife with dissatisfaction over seller’s engagement strategies. Indeed, when making business-to-business purchases for work, buyers are increasingly frustrated by the level of service they encounter. More and more, these frustrated buyers are pointing to a single area where B2B sellers fail to facilitate positive engagement: live interactions. For some of you in B2B sales, this may come as a surprise.  Continue reading

The fourth industrial revolution is upon us. Connectivity, data, and processing power have come together to make disruptive technologies like artificial intelligence possible. While we are just scratching the surface on what we can do with AI, we’re seeing more and more companies – from fledgling startups to large corporations – begin to offer specialized AI applications. Continue reading

After surveying more than 300 marketing and sales leaders across North America, the answer was staggering: more than half of respondents estimated a revenue increase of 20 percent or more if the needed sales content was always available to their sellers at the right time and at each stage of the sales cycle. Continue Reading

Flash forward to the present, and the number of companies with dedicated sales enablement functions has more than tripled since 2013, reports CSO Insights. Thousands of people now have sales enablement in their titles on LinkedIn, and technology solutions have been born specifically to support the enablement function. Continue Reading

For many B2B companies, the creation, maintenance — in response to cost changes and low volume compliance — and renewal of customer specific price exceptions and agreements present an opportunity to either inadvertently give away margin or capture the fair and appropriate value of customer relationships. Continue Reading

 

Top 5 Game-Changers sales tech interviews

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Bigtincan works with more than 200 enterprise companies and 240 SMBs in healthcare, retail and financial services including GUESS and Palo Alto Networks. The Bigtincan Hub supports sales teams of all sizes to access, share and engage with prospects to help close deals faster. Continue Reading

Our clients see ROI on many levels. Our built in dashboards provide a quick summary. Working backwards from closed/won, they see more revenue in total and more revenue per account because they are accessing and converting more deals. Continue Reading