What do rockers U2, General Motors CEO Mary Barra, Congressman John Lewis, Astronaut twin brothers Scott and Mark Kelly have in common? They’ll all be participating in this year’s Dreamforce 2016 event in San Francisco October 4-7. “Event” is perhaps not the right word to use. Dreamforce is the world’s largest gathering of Salesforce users, practitioners, and evangelists.  It’s equal parts party, celebration, inspiration, philanthropy and industry trade-show.

This year looks to be the biggest event of it’s 14 year history. More than 2000 sessions, more than 450 exhibitors, 21 keynotes, 25 parties, 2 rock concerts, and 5 opportunities to help charities on site, there is perhaps no bigger event for sales and marketers.

There is too much for anyone person to keep track of.  Whether or not you’ll be attending, you’ll want to keep up on the latest and to help you with that mission, we’re naming the top 20 Sales Tech Twitter handles to follow during Dreamforce October 4-7.

The list is in alphabetical order. We recommend you follow them all!

1. Adobe@AdobeDocCloud
Add some slam dunk to your signing process! Close deals in days or hours, instead of weeks, with Adobe Sign — the all-digital solution for automatic proposal, quote, and contract processes. Build e-signing into the CRM and CPQ systems you use every day, including Salesforce and Apttus.
Booth 1842 or Visit Adobe at their Samovar Tea Lounge Chill with Adobe

2. Altify @AltifyInc
Altify sales transformation solutions help progressive sales teams accelerate revenue by putting their customers first. Altify makes it easy and intuitive for sales teams to apply sales methodology to grow revenue and make their customers successful.
Booth 213/215 Connect with Altify at Dreamforce

3. Apttus @Apttus
Apttus enables sales channels to sell more, sell bigger, and sell anywhere. Built within the Salesforce1 platform, Apttus CPQ boosts sales effectiveness by guiding users to the best possible quotes for all products, pricing, and channels. Stop by the Apttus booth or Schedule a Meeting with Apttus for a chance to win a Trip Around the World (Valued at $25,000!)
Booth 915

4. CallidusCloud @CallidusCloud
Transform your marketing & sales results with marketing automation, territory optimization, mobile learning, sales enablement, configure price quote and incentive compensation management, all in one suite, all in Salesforce with CallidusCloud. Visit their booth and enter for a chance to win a Porsche 911.
Booth 1215 

5. ClearSlide @ClearSlide
ClearSlide helps sales & marketing organizations better engage customers to deliver better business outcomes. Pitch, sell, and close with ClearSlide’s all-in-one suite of products that help you focus more on the end user and less on technology.
Booth 2025 Talk Sales with ClearSlide

6. Cirrus Insight @CirrusInsight
Make Gmail and Outlook Awesome for Salesforce Users! You live in your inbox. Get instant Salesforce context for every customer, and seamlessly update Salesforce right from your inbox. Cirrus Insight has all the productivity features you need track emails, book meetings, set follow-ups and more.
Booth 112 & 1700  and for Happy Hour at Thirsty Bear Register for Free

7. Conversica @MyConversica
Conversica provides an automated sales assistant powered by artificial intelligence. The assistant works just like a human sales assistant, reaching out to every single one of your leads and engaging each of them in a human conversation. People love it because the assistant is personable, friendly and responsive, connecting them quickly with a human that can help.
Booth 124 Grab their Free Swag Guide

8. DocuSign @DocuSign
DocuSign helps sales organizations close deals faster — anywhere in the world. Get greater visibility into a deal’s status, collect information digitally eliminating the need to rekey data, and get contracts signed faster so you can shorten the sales cycle and spend more time selling. DocuSign easily integrates into many of the leading CRM systems, including Salesforce.com.
Booth 1833  Party with DocuSign

9. EverString @EverString
EverString’s easy, self-service platform enables you to drive business outcomes at scale. Leverage EverString’s unique Company Graph algorithm to identify and capture the right audience, so that your message is more relevant.
 Visit EverString at the Open Lounge Register

10. GamEfffective @GamEffective
Modern sales leaders need to drive engagement and motivation by driving the right sales behaviors, measuring the correct KPIs and engaging users with new product knowledge. This is what GamEffective does for sales performance, using narratives, brief learning sequences and social competitions.
Booth 267 

11. Highspot @Highspot
The Highspot sales enablement platform connects sales teams to the most relevant content for each situation, provides flexible ways to present content to customers, and delivers real-time visibility into whether customers find the content engaging. Advanced analytics provides actionable insights so pitches and content can be optimized.
Booth 1935 and at the Sales Enablement Soiree
Register here

12. Hushly @MyHushly
With Hushly, you can increase OPT-IN leads by 400%. Decrease website abandonment by 50%. And improve content engagement by 600%. All you have to do is add a Hushly Tag to your landing page. Leads are auto-enriched and integrated with your existing Marketing Automation and CRM Systems.
Booth 147 

13. InsideView @InsideView
InsideView enables a broadly informed world where people have productive conversations powered by the best and most-actionable market intelligence. We provide B2B organizations with data, social and news insights, and business connections on their customers, leads, and partners to help drive marketing effectiveness and deliver sales results.
Hang out with InsideView at the Open Lounge  Catch streaming keynotes & more

14. KnowledgeTree @KnowledgeTree
KnowledgeTree helps content creators build assets that sales teams demand. Managers get deep insight into what content performs — by sales situation. That guides content investment decisions about which assets to build next. Reps find the content they need — content predicted to advance any sales situation. That doubles prospect engagement and radically increases rep effectiveness.
Join KnowledgeTree at both the Sales Enablement Soiree  RSVP here and the B2B Marketing Champions Lounge Register here

15. LiveHive @LiveHive
LiveHive’s next generation sales acceleration platform, combines deep, real-time engagement analytics and email automation capabilities to uncover ways to trim inefficiency and bulk up your team’s productivity, email effectiveness, and follow-up timeliness.
Booth 252

16. Qstream @Qstream
Blending mobile, gamification, brain science and big data, Qstream allows you to measure and manage the strengths of your sales force in just minutes a day. Engage reps in fun, scenario-based sales challenges delivered directly to their mobile device. A sophisticated analytics engine takes it from there, synthesizing team responses to deliver management and performance insights including targeted coaching opportunities and confidence indicators.
Booth 446 

17. RingLead @Ringlead
Easily Capture Lead Details From Anywhere on the Web. RingLead’s Capture tool automates prospect research. No more time is wasted collecting, organizing, and inputting customer data into your CRM. With a click of a button, extract contact info from any page on the Internet, Social Media Platforms, Emails, Google Docs, Excel sheets, and more.
Booth 2055

18. Velocify @Velocify
More than just a dialer or email tool, Velocify Pulse is the only full-featured, enterprise-class sales acceleration solution that optimizes every stage of the sales cycle – from prospecting to conversion. Whether you are a prospector, lead responder, inside sales rep, or field rep, Velocify Pulse is the only universal solution for all Salesforce sales teams.
Booth 1829 

19. WRAP @Wrap_Media
Wrap brings native app capabilities and intelligence to the mobile web for the mobile moment. It breaks all the rules about how you build, distribute, and think about mobile apps. The platform makes it easy to create and distribute highly engaging web experiences that build loyalty, enhance relationships, and make people act.
Booth 221

20. Xactly @Xactly
Reduce the frustration, errors, and time spent calculating and reporting commissions manually. Manage the most complex calculations and formulas and easily share reports and commission statements. Xactly frees you to analyze your incentive data and develop programs that are a strategic lever for your business.
Booth 1719

Notable Newcomer: PointForward @TheBrevetGroup
Leading sales organization are improving how they deliver sales training through PointForward’s video-based practice and coaching platform and are achieving real results. Train and onboard based on real scenarios. Use video-based practice challenges to reinforce and certify on messaging, value propositions, objection handling, and more.
Join PointForward at the Sales Enablement Soiree  RSVP here

To make it easy, you can click here to follow all 20 vendors at once! Of course Smart Selling Tools will also be there covering the event and reporting on what we see and hear. Follow us at @sellingtools and@SmartMktTools

I want to meet you! We’re sponsoring three lounges! The Open Lounge,  CSO Insights’ Lounge on Wednesday, and the Sales Enablement Soiree on Thursday – the last two are both at the Hotel Zetta on 5th & Mission.

  • Tuesday: come by the Open Lounge at 5:00 to celebrate the book launch for, “Align to Achieve” co-authored by Tracy Eiler, CMO and Andrea Austin, VP of Sales – both of InsideView.
  • Wednesday: stop by the CSO Insights’ lounge at Hotel Zetta any time. I’ll be there all day for a “Meet Nancy” event. Snacks and cocktails will be served.
  • Thursday: 9:00 enjoy your morning, at the Sales Enablement Soiree, again at Hotel Zetta. I’ll be on a panel led by Craig Nelson, of CallidusCloud at 9:00 a.m.
  • Thursday: 4:00 come by at the Dreamforce session, “Activity-Based Sales: How to use Email, Calendar, and Phone the Right Way to Drive Business.” I’ll be participating on the panel led by Brandon Bruce, COO & Co-Founder of Cirrus Insight.

It’s going to be a great event. Hope to see you there!

About the author

Nancy Nardin

Nancy Nardin is a recognized thought leader on sales technologies and building a sales stack. Smart Selling Tools reviews the latest sales and marketing software across multiple categories, including Inside Sales, Sales Intelligence, Sales Acceleration, Pipeline Management & Deal Flow, and Predictive Sales Analytics. It's been named a Top Sales Blog by HubSpot, and Nancy Nardin has been named alongside Forbes’ top 30 social sales influencers in the world. Follow Nancy on Twitter @sellingtools