Transforming Sales Operations into Growth Operations

How many times have you woken up in the middle of the night thinking about your pipeline? Is it as many times as you’ve run your CRM dashboards and reported overly optimistic numbers because you know, or hope, your team will outperform to hit your number?

The problem with operating on the edge of the pipeline knife is you sweat the tactics and lose track of the planning, process, and infrastructure you need to exceed your goals.

In this eBook, we’ll introduce you to the Growth Ops methodology with the intention of pulling you out of the complex corners of your CRM and giving you the confidence you need to outperform your plan and grow.

According to our experience — and findings from Harvard Business Review — there’s always a massive opportunity to upsell and cross-sell to existing customers, and it’s widely considered the best way to directly increase sales.

- Harvard Business Review